Sales Promotion
Create and promote relevant product ads and recommendations based on weather conditions in defined locations.
Knowing how weather impacts consumer behavior and spending can return more than $1 billion on retailer investment.
Store A
Store B
Insight In this Dashboard
severity - 1 minor
Umbrella Promotions: Overcast
Remind consumers to stay prepared and avoid being stuck without an umbrella. Cloudy skies may bring showers in the coming days.
severity - 4 extreme
Bathing Suit Promotions: Extreme Heat
Start a promotional campaign for bathing suits that offers a release during the summer heat
severity - 2 moderate
Dri-Fit Promotion: High Humidity
Promote dri-fit clothing for athletes or runners who will need to keep their bodies cool and feeling fresh in this humidity.
severity - 2 moderate
Hat Promotions: High Heat Index
Promote hats to offer shade and sun protection against prolonged and dangerous heat.
severity - 4 extreme
Rain Gear Promotions: Heavy Rain
Encourage consumers to prepare accordingly for the forecast of heavy rain. All types of rain gear will be useful.
severity - 1 minor
Sandals Promotion: Moderate Heat
For every 1 degree increase in the spring and summer, sandals sales rise simultaneously. Ensure sandals are being promoted.
severity - 1 minor
Sweater Promotions: Decreasing Temps
Temperatures are dropping. Start offering light sweaters to prepare for colder evenings.
severity - 2 moderate
Windbreaker Promotions: Severe Winds
Windbreakers will be appealing to city walkers as wind speeds are at a high.