Marketing Campaigns
Capture your audience’s attention by localizing your messages with personalized forecast related patterns.
Increase yearly sales by over 60% through weather-responsive campaigns.
Restaurant A
Restaurant B
Insight In this Dashboard
severity - 3 sever
Initiate a Stay Indoors Campaign: Rainy Day Ahead
Schedule “Stay Indoor” promotions ahead of showers.
severity - 2 moderate
Start a Brighten Your Day Campaign: Cloudy Day
It's dark out today. Encourage getting food delivered to brighten the day and overall mood.
severity - 4 extreme
Prepare a Cool Off Campaign: Extreme Heat
Schedule a "Cool Off" campaign with promotions for ice cream, smoothies, and other refreshment services.
severity - 4 extreme
Start a High Quality Food Campaign: Poor Air Quality
Promote your best quality food deals to counter the poor air quality outside.
severity - 3 sever
Consider a Safety First Campaign: Road Risk + Poor Visibility
Inform customers on poor driving conditions and importance of driver/employee safety. Communicate up front about delayed ETAs.
severity - 4 extreme
Prepare a Stay Warm Campaign: Extreme Cold
Schedule “Stay Warm” promotions to encourage orders from partners offering hot meals.
severity - 2 moderate
Create a To Your Door Campaign: Snow Day Ahead
Inform clients about increased demand due to snowy conditions. Initiate "To Your Door" promotions.
severity - 1 minor
Promote Deliveries: High Demand For In Person Dining
Send live discount delivery offerings to encourage people to order and avoid long lines at busy cafes given the good weather condition.