How Dynamic Yield Uses Weather Marketing Across Ecommerce and On-Demand

Dynamic Yield is a marketing and digital experience powerhouse. Acquired by McDonalds to help drive more personalized offerings, the firm also works across major ecommerce customers such as IKEA, Urban Outfitters, and more. Hear some of the highlights from Dynamic Yield’s session at ClimaCon below:

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Dan Slagen

Currently CMO at Tomorrow.io, Dan Slagen is a 4 time start-up executive specializing in scaling global go-to-market functions from early stage to $100M+ in ARR. With experience in both B2B and B2C at companies such as HubSpot and Wayfair, Dan has built teams across marketing, growth, sales, customer success, business development, and also founded and sold his own video tech start-up. A frequent contributor and advisor to the start-up community, Dan has spoken at more than 50 conferences and has been featured in The New York Times, The Wall Street Journal, Forbes, CNBC, TechCrunch, and Bloomberg TV amongst others. Above all else, Dan believes in creativity, drive, and a people-first mentality.